The admissions problem it solves
Admissions teams juggle enquiries from websites, fairs, social campaigns, walk-ins and agents. When those arrive in inboxes and spreadsheets, response times slip, duplicates multiply and nobody can say with confidence which campaigns produced enrolled students.
Acadlytic is designed to give every enquiry a single record and a timeline. Counsellors see the history before they call, managers see workload and conversion by stage, and marketing sees which sources actually lead to enrolment.
Planned capabilities
Omnichannel capture
Web forms, landing pages, events, phone, email, WhatsApp and partner referrals flow into one queue with source tracking.
Duplicate detection
Matching on email, phone and name keeps one record per person, even when they enquire twice.
Assignment rules
Route enquiries by programme, region, language or workload so every lead has an owner within minutes.
Follow-up sequences
Timed, personalised emails and messages that stop automatically when an applicant responds or applies.
Pipeline views
See applicants by stage, programme and counsellor, and spot where momentum is lost.
Source attribution
Connect campaigns and channels to applications and enrolments, not just clicks.
The planned admissions flow
Enquiry captured
A prospective student submits a form; a record is created and matched against existing contacts.
Assigned and acknowledged
Rules assign a counsellor and an immediate, relevant acknowledgement is sent.
Nurtured
Programme information, event invitations and reminders go out on a schedule the team controls.
Application started
The record moves into application management with documents and deadlines tracked.
Offer and enrolment
Offers, acceptance and fee deposit complete the journey; the record becomes a student record.
Frequently asked questions
What is an admissions CRM?
Software that captures enquiries from every channel, organises follow-up, tracks applications and measures which recruitment activities lead to enrolment. See the admissions CRM guide.
Can Acadlytic capture enquiries from our website and WhatsApp?
Yes, that is the plan. Website forms, landing pages, events, email, phone, WhatsApp and partner referrals can all feed one enquiry queue with the source recorded.
How does the admissions CRM prevent duplicate records?
New enquiries are matched on email, phone and name, so a person who enquires twice keeps one record and one timeline.